Five Guys has been a Washington, DC area favorite since 1986 when Jerry and Janie Murrell offered sage advice to the four young Murrell brothers: "Start a business or go to college."The business route won and the Murrell family opened a carry-out burger joint in Arlington, Virginia.
Under the guidance of Jerry and Janie, the Murrell family served only hand-formed burgers cooked to perfection on a grill along with fresh-cut fries cooked in pure peanut oil. The little burger joint quickly developed a cult-like following. Press paid attention. Customers voted the burger"#1" in the metro area.
During the 1980's and 1990's the Murrell family perfected their simple system. Five Guys was The Place to get a fresh, juicy burger with all the toppings you could stuff between fresh-baked buns. A fifth brother was born and, as their family grew, so did their business. Four more restaurants with sit-down seating were added to accommodate the growing clientele.
Early in 2003 Jerry and Janie, together with the five"guys" began offering franchise opportunities. In just under 18 months, Five Guys Enterprises sold options for over 300 units. The overwhelming success of franchising a local restaurant made national news with articles in trade publications such as Nation's Restaurant News, Restaurant Business Magazine, and the Franchise Times.
Now, over 20 years after Five Guys first opened, there are over 1,000 locations nationwide and over 1500 units in development. Five Guys continues to receive media attention and has grown a cult-like following around the world.
Blaze Pizza’s name was derived from how quickly a create-your-own pizza can be “Fast Fire’d” in an 800-degree open-flame oven – an average cook time is 180 seconds. Customers begin by choosing which of the fresh ingredients they’d like on their pizza pie. As they work their way down the assembly line, staff assist the customer at each step resulting in a unique custom pizza each time. When they arrive at the end of the line, their custom-built pizza is ready to be cooked in record time.
The company’s culture encourages customer self expression and individuality. Phrases such as “Cause a Scene Every Day”, “Be Unconventionally Wise”, “There is No Wrong Way to Play” and “Keep Your Feet Firmly Planted Off the Ground” are accompanied by full-wall visual graphics within the interior space of a Blaze Pizza. The company’s slogan is “Intelligent Choices for Our Pizzas, People & Planet.”
"The best ice cream in the world" started out as the vision of Mr. Reuben Mattus and continued throughout his life. He began in 1921, selling ice cream in the streets of New York. Soon, he dreamed of creating nothing but the finest ice cream using only the finest and purest ingredients.
In 1961, Mr. Mattus decided to form a new company dedicated to producing his new super-premium ice cream. He called this new brand “Häagen-Dazs” – a name that conveys an aura of old world tradition and premium quality. The original product line included just three flavors: vanilla, chocolate and coffee. Mr. Mattus then passionately spent six years searching for strawberries sweet and full-flavored enough to meet the brand’s impeccable standard of quality for his premium strawberry ice cream.
The Häagen-Dazs brand quickly developed a loyal following. Its early success and praise was created by word of mouth. As passionate enthusiasm grew for this rich and creamy treat, the brand also grew. When the first Häagen-Dazs shop opened in 1976, it was an immediate success, and the brand’s popularity continued. By the mid 1980s, the taste of Häagen-Dazs ice cream was introduced internationally.
Häagen-Dazs created the super-premium ice cream category, and it continued to attract attention in 1986, when it introduced ice cream bars, followed by Frozen Yogurt in 1991 and Sorbet in 1993. Häagen-Dazs has continued to innovate and set standards for luxurious ice cream with the addition of Häagen-Dazs Crispy Sandwich™ and Dolce™, a three-layer sensation with mouth-watering flavors.
Today, Häagen-Dazs is a truly international brand leader, with sales in more than 850 shops in more than 50 countries. Devoted to creating exceptional new luxurious and indulgent dessert experiences, Häagen-Dazs releases exciting new flavors every year.
To people the world over, Häagen-Dazs simply means the very finest ice cream that money can buy.